The partnership announcement between Rakuten LinkShare UK and The Body Shop is featured in leading marketing magazines New Media Age and The Drum Anthony Quinn, director of Advertiser Services in Rakuten LinkShare UK commented: “Networks have worked hard over the years to build the reputation of this sector, and as a specialist in premium and [...]
Press Releases
LinkShare has released of industry research surveying marketing professionals on their expectations for the year ahead. According to the results, investment in mobile platforms is expected to rise and the media sector is set to experience the biggest growth. While many are still assessing the impact of the recent VAT rise, ROI and measurement continue [...]
Outlook for UK industry positive despite impending VAT increase Affiliate network, LinkShare, today releases results from its latest piece of research* exploring what companies are expecting from their online marketing activity in the run up to Christmas and during the New Year. Over two thirds of respondents (68%) believe 2011 will bring an increase in [...]
Affiliate network, LinkShare, has today released results from its latest piece of consumer research, showing that adverts placed on social networks such as Facebook and LinkedIn are still failing to engage consumers and have actually declined in popularity since the last consumer poll in August 2009. The research, which surveyed 2,000 consumers, revealed that just [...]
LinkShare survey reveals industry insight following the recession 10th March, 2010, London: Affiliate network, LinkShare has today released results from its latest piece of research surveying marketing professionals, during TFM&A London 2010*. Over half of respondents believed 2010 would bring more performance based marketing, with 34% saying there would be a greater emphasis on measurement [...]
Yesterday LinkShare’s parent company, Rakuten, announced a joint venture with Chinese search company Baidu. The two companies will work together to bring the Ichiba model to Japan. Ichiba is Japan’s largest Internet shopping mall with over 30,000 participating Merchants. What does this mean for LinkShare? LinkShare is the affiliate marketing platform for Rakuten, so everywhere [...]
Understanding online recession shoppers
LinkShare Blog – Article from Mad.co.uk today, Liane Dietrich, our UK Managing Director, analyses the changing behaviour of online shoppers as consumers react to the recession.